Concept Value Proposition Testing

Concept Value Proposition Testing – Krysalisco

What if you launch an air purifier or a smartphone based diabetes/blood pressure monitoring device? How much will you produce, how would you price, how would you take it to the customer (Distribution), what would your brand position? These questions would be answered by a ‘concept acceptance study’

Krysalis has helped many companies test their new products and/or concepts in the market and helped them take key decisions in their business